Technology and Ethical Dilemmas
My new iPhone and Surface laptop both provide a facial recognition (let’s call this FACE) method of identifying myself for access (logon). I use Keeper, a password and other confidential information manager and it too leverages FACE. When I need to log into an app or website, I am offered Keeper as a source for the username and password and when I choose that, Keeper uses my face to login and look up the app or website, and offer the credentials to fill in. Super convenient! FACE is or will be used to customize customer experiences. For example, you walk into your home, it welcomes you by name, adjusts the heat and lights, and perhaps it pushes your favourite digital pictures and art to the wall frames, and selects your favourite streaming station to pipe through the house A/V system. Or, you walk into a mall, and the screens, which are everywhere by now, start presenting ads to you based on your social media behaviors and past shopping activities. FA...